When looking for the best SEO keywords that bring you the most traffic, it's best to use long keywords. This is because short-tail keywords target a massive audience, while long-tail keywords target. Enter them as search queries in the most popular search engines to find out which of your competitors rank well in those terms. Also, take note of the number of paid search ads that appear on the page; this will give you a good idea of the value of that keyword.
Long keywords have four or more words and describe a very specific topic. It's generally the least competitive type of keyword and easiest to rank for. However, long keywords have a low monthly search volume and may not generate much search traffic. Insights from 26% of discussions from an SEO community of more than 500,000 people.
But I don't know what the most searched keywords are on my website, since Google Analytics doesn't provide them. Talk to the community about Moz tools. Connect to requests for support and product features Once you have an idea of the keywords you want to rank for, now is the time to refine your list based on the best for your strategy. Now that you have some topic groups that you want to focus on, it's time to identify some keywords that are included in those groups.
If you've come this far, then you know that you should consider keyword strategy before redesigning a website or publishing a blog post. Regardless of the tool your small business uses to find keywords, it's important to choose keywords that are relevant to your offer and audience. On the other hand, focusing only on very low-volume keywords could mean that you don't get enough traffic to generate conversions. You can use several SEO tools to check your keyword rankings, such as Google Search Console, or you can easily track your rankings through the Ubersuggest control panel.
For example, “sugar” is a short-tail keyword and “if sugar or waxing hurts more” is a long-tail keyword. The operative term here is themes. By researching keywords that receive a high volume of searches per month, you can identify and sort your content into topics that you want to create content on. This also applies to advertising, the main keywords are used in Google ads as broadly matched keywords that can reach the widest possible audience.
If you're not considered authoritative in space, or if a keyword's SERPs are full of important sources that you can't compete with (such as Forbes or The Mayo Clinic), you're less likely to rank, unless your content is exceptional. This template is designed to help you do the same and to group your keywords into topic groups, analyze the MSV and inform your calendar and editorial strategy. As I mentioned, the ranking of your keywords is where your page occupies in the Google search results list. It's important to check that you have a combination of key terms and long-tail terms, as it will provide you with a keyword strategy that is well balanced with long-term goals and short-term gains.